Your Beautiful Brand
Begins Within

It’s time to unleash your magic.

Attract the RIGHT people, with my Dream Clients meditation.

Speak Up. Be Seen. Make Impact.

I know you…

You’re a maven with a mission. A soul-preneur. A lightworker, change maker, visionary.

You’re a woman of many labels, but what matters more than what you’re called, is what you do… the magic you make for your dream clients. But you’re having a hard time articulating your super powers. You have so many ideas of how you can change the world, but getting them out of your head into an actionable plan is a whole other story.

And don’t even get me started on your website shame…

I know you, and I’ve helped dozens of women like you in almost as many industries get crystal clear on their mission, and their message.

Here’s How I Help


Need clarity on who your ideal client is? Not sure what the best method to deliver your message is? Need some guidance and inspiration? I’m your gal!


A cohesive brand that’s rolled out to all of your marketing mediums is the first step to uplevelling your presence. It’s also my very favourite thing to do.


I’ve spent over a decade designing websites + digital and print materials that delight and dazzle clients, all over the globe. Got a project you need brought to life? I’ve got you.

Hi, I’m Seryna,

your sacred brand strategist…

I take an inside-out approach to branding that shifts the focus away from how things look, to how things should feel. Don’t get me wrong, I’m all about the aesthetic, I just want to create designs that go deeper than the surface… that align on a soul-level.. that LIGHT YOU UP. I develop branding that feels juicy and luscious and deliciously you. So much so that it becomes irresistible to your dream clients.  Your brand should feel so familiar, so authentically you, that it becomes an extension of yourself.

And when you love it, your customers can feel it.

I use intuitive practices like meditation, channeling, oracle cards and clairaudience to know which questions to ask, which content will most resonate with your peeps, and how to guide you through the discovery process. My philosophy is that everything that touches your clients and your prospects, the mediums you use to reach them, the designs used to express your brand, your copy, your sales cycle, all of it, should feel wonderfully YOU, and totally heart-centred. Because let’s be honest, speaking your authentic truth can feel vulnerable, and scary, but I promise to honour your story, and make the journey feel safe and cozy.

I’m a conscious entrepreneur who believes that above all else, business owners should feel empowered in the work that they do. Working for yourself is demanding on your time, your energy, your resources. It can be risky too. And while you’re great at whatever it is that you do, marketing may not be your strong suit… and that’s where I come in. I believe it helps to have a bit of insight into the world of marketing and communications to not only make sure you’re being represented as your most authentic self, but so that you’re protected and empowered when you outsource some of this work to the pros. Knowledge is power, and I want to help you get there.

Let's see if there's a fit, shall we?

Apply for your FREE Compatibility Call. We’ll chat over Zoom about what you need and how I can help you get there. I’ll hear you out, make some recommendations and see where it goes from there… It’s a bit like a blind date, but without all the awkwardness.

I want to apply!

The Latest From The Blog

Jim Henson, and the power of choice

This weekend I went to a late night showing of Jim Henson’s Labyrinth, which is by far my all time favourite childhood movie. I had it on an old VHS, taped off of Super Channel, after a recording of The Neverending Story, and I watched it every evening at my dad’s house. I watched it so much that the tape started to lose quality… to say that I know it word for word is an understatement. I know the words, the pauses, the songs and dance moves… every facial expression practically. But there’s something different about seeing it on the big screen. So even though I’ve seen the film a good billion times (I never exaggerate, HA!) I still had some takeaways after this weekend’s showing.

Labyrinth is an exploration of free will and the power of choice. And I love how it applies outside of the realm of the Goblin King and into our every day lives.

read more

October was tough AF… I was tougher

There is something about me and October.

Until 2012, I don’t think I can remember a single October as being particularly outstanding. But since, each and every year, the month that brings me beautiful things like cozy scarves, pumpkin spice everything and Halloween, also brings a lot of challenges. In 2012, I was laid off from a job I loved. In 2013, I had a client pass away which started a series of events the concluded with me having a mental breakdown. 2014-2016 was mostly the challenges of a budding business.

And then there was 2017.

read more

Join My Tribe

The TRIBEPRENEUR COLLECTIVE is a space for business owners to come together, share big ideas,
inspire each other, and connect.
What is a TRIBEPRENEUR? Someone who believes in collaboration over competition, someone who recognizes entrepreneurship as a personal growth opportunity, and someone who believes you can be woo-based
and still have business savvy. Soul + Strategy. That’s what it’s all about.
Sound like you? We’d love to have you join us.