Your Beautiful Brand
Begins Within

It’s time to unleash your magic.

Attract the RIGHT people, with my Dream Clients meditation.

Speak Up. Be Seen. Make Impact.

I know you…

You’re a maven with a mission. A soul-preneur. A lightworker, change maker, visionary.

You’re a woman of many labels, but what matters more than what you’re called, is what you do… the magic you make for your dream clients. But you’re having a hard time articulating your super powers. You have so many ideas of how you can change the world, but getting them out of your head into an actionable plan is a whole other story.

And don’t even get me started on your website shame…

I know you, and I’ve helped dozens of women like you in almost as many industries get crystal clear on their mission, and their message.

Here’s How I Help


Need clarity on who your ideal client is? Not sure what the best method to deliver your message is? Need some guidance and inspiration? I’m your gal!


A cohesive brand that’s rolled out to all of your marketing mediums is the first step to uplevelling your presence. It’s also my very favourite thing to do.


I’ve spent over a decade designing websites + digital and print materials that delight and dazzle clients, all over the globe. Got a project you need brought to life? I’ve got you.

Hi, I’m Seryna,

your sacred brand strategist…

I take an inside-out approach to branding that shifts the focus away from how things look, to how things should feel. Don’t get me wrong, I’m all about the aesthetic, I just want to create designs that go deeper than the surface… that align on a soul-level.. that LIGHT YOU UP. I develop branding that feels juicy and luscious and deliciously you. So much so that it becomes irresistible to your dream clients.  Your brand should feel so familiar, so authentically you, that it becomes an extension of yourself.

And when you love it, your customers can feel it.

I use intuitive practices like meditation, channeling, oracle cards and clairaudience to know which questions to ask, which content will most resonate with your peeps, and how to guide you through the discovery process. My philosophy is that everything that touches your clients and your prospects, the mediums you use to reach them, the designs used to express your brand, your copy, your sales cycle, all of it, should feel wonderfully YOU, and totally heart-centred. Because let’s be honest, speaking your authentic truth can feel vulnerable, and scary, but I promise to honour your story, and make the journey feel safe and cozy.

I’m a conscious entrepreneur who believes that above all else, business owners should feel empowered in the work that they do. Working for yourself is demanding on your time, your energy, your resources. It can be risky too. And while you’re great at whatever it is that you do, marketing may not be your strong suit… and that’s where I come in. I believe it helps to have a bit of insight into the world of marketing and communications to not only make sure you’re being represented as your most authentic self, but so that you’re protected and empowered when you outsource some of this work to the pros. Knowledge is power, and I want to help you get there.

Let's see if there's a fit, shall we?

Apply for your FREE Compatibility Call. We’ll chat over Zoom about what you need and how I can help you get there. I’ll hear you out, make some recommendations and see where it goes from there… It’s a bit like a blind date, but without all the awkwardness.

I want to apply!

The Latest From The Blog

Lessons in Change

The full moon and it’s friend, the eclipse is coming (Monday, August 7th), and with it comes a schwack of ultra intense mojo that I’m currently wading through. Not only do I find myself regularly influenced by the moon, this one also happens to land on my 37th birthday PLUS the eclipse is closing a chapter that began on August 7, 1998.

There’s so much overlap in the lessons of my personal and entrepreneurial journeys, that I thought I’d take a minute to reflect on these last 19 years, and some of the lessons that came with them.

read more

Want to know what your peeps think about you? ASK THEM.

When was the last time you asked your peeps if they know what it is you do…?

When we’re networking on social media, whether it’s via posts, or in groups (especially when it’s our own group!) we seem to create this facade that we have it all together, that we know everything, and this creates a big division between us, and our dream clients. It makes us unapproachable, and frankly, it makes us ‘fraidy cats to ask them that they want, or if they even know what we offer. Because hey, if we know everything, why would we have to ask, right?


read more

What you resist, persists

This term, “what you resist, persists” always seems to be used in negative ways. But something I’ve noticed is when something is meant to be, no matter how much you try to stop it from happening, it will find a way to materialize. I’ve seen this over and over again in my life… the same lessons, same dynamics in relationships would repeat themselves until I let the lesson in. In my business, well let’s just be honest… I wasn’t meant to be an aromatherapist, or a product maker like I tried in my first business, Pampered Goddess. While I gave it my all, it simply wouldn’t get off the ground, no matter the strategy, or how much money I threw at it. And while I hustled with it, people (some who knew my background as a designer, some who saw my PG branding and found out I did my own) would ask if they could hire me for branding and design. At first, I was resentful. DIDN’T THEY KNOW I was here for BIG THINGS, and to help people… not to make stuff pretty?

read more

Join My Tribe

The TRIBEPRENEUR COLLECTIVE is a space for business owners to come together, share big ideas,
inspire each other, and connect.
What is a TRIBEPRENEUR? Someone who believes in collaboration over competition, someone who recognizes entrepreneurship as a personal growth opportunity, and someone who believes you can be woo-based
and still have business savvy. Soul + Strategy. That’s what it’s all about.
Sound like you? We’d love to have you join us.