I have such love and appreciation for a well put together feed, so I thought I’d share the 3 things I’ve done to make my Insta profile so beautiful. It’s not as complicated as it seems, so if design isn’t your forte, give yourself a couple of mins to see how easy it could be.
When I first started my business, I wanted to make my skills accessible to everyone. I had this branding package that was only $500 CAD (even if you were in the US), that took a long time to complete, and was beautiful and high value for the client, but lead to me...
This weekend I went to a late night showing of Jim Henson’s Labyrinth, which is by far my all time favourite childhood movie. I had it on an old VHS, taped off of Super Channel, after a recording of The Neverending Story, and I watched it every evening at my dad’s house.
Want to know what the #1 mistake I see people making in the promotion of their businesses?
They’re forcing connection. Or trying to, anyways.
They haven’t taken the time to first get clear on who and how they serve, and then to go out and make relationships with those people, with those offers, so they are expending a crapton of energy (yes, that’s an official unit of measure) on creating content that no one is listening to. Bummer, right? So why do they fall into this trap, and what can they do instead? The solution to every scenario this happens in is CLARITY. Lemme tell ya how that one simple theory can help.
Authenticity has become a bit of a buzz word in the self improvement/personal development/branding space… and it kind of pisses me off. Because a word that is so dear to me that it’s one of my core desired feelings being used as a catch phrase really cheapens the beauty, the IMMENSITY and the power of it.
So fuck that.
The Desire Map was a great way for me to shift things in my life and in my business. My core desired feelings (which if you’re curious are abundance, authentic, connected and empowered) are the driving force of everything I do. If it doesn’t light me up, I’m unlikely to do it. Having these as a compass has helped me live a happier, healthier, more sustainable life instead of the stressed out, tailspin I’d been on in my corporate life that lead to my eventual burn out. I’m super stoked to use this planner as a way of integrating my CDFs into my every day life.
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